CHAPTER#1 Our Encounter with The Woolmark Company

CHAPTER#2 Deepening Understanding and Resonating

CHAPTER#3  Wool Innovation Unveiled: IST PLATINUMWOOL’s Journey Begins in Milan

The partnership with Woolmark has truly been a “game changer” for us. Securing the license was just the beginning of an exciting journey. With our quality and technology earning recognition, IST PLATINUMWOOL is moving forward into a thriling new chapter.

We chose Milan for our debut, inspired by the energy of Milano Unica. This event perfectly blends innovation with global creativity. At CM Tessuti’s booth, we proudly introduced IST PLATINUMWOOL. With Woolmark’s support, we connected with exciting fashion brands. Together, we shared our vision for wool’s future. This was not just a showcase—it is the beginning of an extraordinary journey.

Alongside Milano Unica, we hosted a launch reception for IST PLATINUMWOOL in Milan. The timing was perfect, attracting key fashion world and global media attention. With strong support from Woolmark and enthusiastic attendees, the event was a great success. It marked an unforgettable debut.

Following the Milan event, IST PLATINUMWOOL garnered additional exposure through Woolmark’s dynamic social media channels. It was also proudly featured in WoolLab catalog, connecting with an even wider audience. IST PLATINUMWOOL supported by Woolmark and other vital partners, will continue together to contribute to the future of wool.

CHAPTER#1 Our Encounter with The Woolmark Company

CHAPTER#2 Deepening Understanding and Resonating