From July 8th to 10th, we had the distinct honor of participating in Milano Unica 2026A/W, the world’s most prestigious textile exhibition held in the heart of fashion, Milan, Italy. In collaboration with our esteemed partner, CM Tessuti, we proudly presented our groundbreaking natural material, IST PLATINUMWOOL™.

Milano Unica is a global nexus where the future of fashion is born, attracting top-tier designers and buyers from every corner of the world. Amidst this vibrant atmosphere, we showcased PLATINUMWOOL within the sophisticated confines of the CM Tessuti booth. This innovative material is the culmination of our relentless pursuit of wool’s boundless potential, a masterpiece of proprietary technology that seamlessly blends sustainability with cutting-edge innovation.

Throughout the exhibition, our booth drew a discerning crowd, captivated by PLATINUMWOOL’s subtle luster and its remarkably soft, supple hand. We were met with enthusiastic praise, with many visitors remarking, “I’ve never encountered a wool so incredibly light yet so elegant,” and “Its natural texture perfectly embodies the modern definition of luxury.” This invaluable feedback serves as a powerful affirmation of our years of dedicated research and development. This year, we received significant interest in its application for sportswear, activewear, and innerwear.

European attendees, in particular, demonstrated a keen interest in the sustainable aspects of our material, engaging us in lively discussions about its eco-conscious production process. These in-depth conversations with each visitor were one of the most significant takeaways from the event, providing us with priceless insights that will guide our future product enhancements and explorations.

Our participation in Milano Unica has proven to be an unparalleled opportunity to unveil the potential of PLATINUMWOOL to a global audience. As we continue to strengthen our partnership with CM Tessuti, we are more committed than ever to introducing new value to the international fashion industry through our innovative material development. We extend our sincerest gratitude to all who visited our booth and to everyone who has supported us on this journey.